Author: marketing2business

For a long time, social search has been announced as a great event. The chance to create the search engine for people is too tempting, and the prize is held above all others in the race to develop the next search engine may be like google. Facebook has widely recognized a social networking channel and also the only company, apart from the search giant, capable of creating such a product and is one of the main reasons behind its more profit ratio. Few people invest in the strength of the current format; instead, they know that the data they have…

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What is Agile Marketing? Agile marketing is a marketing strategy in which teams work in short cycles to complete well-defined projects and measure their impact to improve results over time continually. And also, the agile approach emphasizes focusing on the customer and reacting to changes based on evidence and data rather than following a determined plan. However, Agile marketing motivates the agile software movement that began in 2001 when a group of thought leaders called the Agile Alliance met to discuss alternatives to traditional cascading software development processes (requiring requirements, design, coding, and also tests) in a linear order earlier…

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Keeping a healthy working environment is essential for offices of all types. When the air is properly treated and cool, employees remain more comfortable and are able to effectively perform their jobs. It is imperative office owners are aware of the reasons they need to make sure their building has a working air conditioner installed. Studies Suggest a Cool Working Environment Leads to Higher Efficiency The USA Department of Energy published a study that concluded when temperatures rise above 73 degrees productivity begins to decrease. Therefore, some of the top companies work to ensure their offices are chilled just enough…

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Most entrepreneurs initially start operating over a small scale; this may not come as a surprise, considering many start-ups would try to avoid the possibility of incurring any costs without knowing the potential of the business. Therefore, thanks to social media, myriad businesses launch their brand or services online. This saves the major cost of renting out or buying premises for official purposes, office supplies and then also having to worry about the interior and all that goes inside. However, what happens when businesses that were once small, actually start to expand and end up being successful? Costs tend to…

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Artificial Intelligence is about to change our lives forever. Remember that time when the Internet used to feel like you are entering space?. Well, you will remind yourself of this feeling pretty soon, when AI will start affecting your routines. There are many Artificial Intelligence technologies currently under development. And there are even more producers of AI technology. You can find online in places like Inside Tech some products with basic Artificial Intelligence already applied. The race to introduce them to the public as fast as possible already began. Here are the top three AI technologies you should be familiar…

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Basecamp Alternative Basecamp alternative has been one of the most popular project management software since its inception. For more than thirteen years, people have vouched for Basecamp’s simplicity and collaborative approach to managing projects. Many people try Basecamp for project management and collaboration, but then most of them come back looking for alternative tools that work better for their needs. There’s a reason for that. The reason is, Basecamp is far from faultless. It didn’t do anything different. It just picked and offered topographies that every other project management tool was a contribution. Limitations of Basecamp Alternative Tasks: Most projects…

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Growing strong and successful software as a service (SaaS) business requires more than just having faith in your product and secured financing. Managing this type of business requires in-depth knowledge of the market, your business, and yourself. Taking it to the next level requires continually getting new customers and reducing the number of canceling customers. Meaning iterating and providing services that people want to use year after year so that you can grow. However, in the ocean of information on achieving a successful and thriving SaaS business, frequently. Five basic approaches remain under the radar. In this article, we are…

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Work Breakdown Structure(WBS) Definition A Work Breakdown Structure (WBS) is a hierarchical deliverable-driven work breakdown that the project team will execute to meet project goals and create required deliverables. A WBS is the cornerstone of real project planning, execution, control, monitoring, and also reporting. All work contained in the SRT must be identified, estimated, scheduled, and also budgeted. Diagram of Work Breakdown Structure(WBS) The Work Breakdown Structure (WBS) develop to establish a common understanding of the project’s scope. It is a hierarchical account of the work that must do to complete the deliverables of a project. Each level downstream of…

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The event industry in Australia is steadily growing in the past couple of years, so much so that it ranks high on the list of top countries for business events. While the sector is reaching new heights, it is unfortunate that there are still people who do not see the value of the Event planning. Every event planner has to deal with the overly glamorous and almost distorted image painted by television shows and social media posts of celebrities about what the job entails. To set the record straight and to help many understand what the career is genuinely about,…

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So, you’ve just put “x” hours into writing the next blog planning template for your company. You spent extra hours studying, describing, reviewing and editing before publishing the post. What strategies have you and your team planned to promote your blog post ready to be published? All it takes to start a blog nowadays is a theme, a few mouse clicks, and a string of words. That is not to say that blogging is necessarily poor because the entry threshold is low. If you have spent a lot of time online, you will soon find that there is plenty of…

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