Author: marketing2business

Why South-East Asia? B2B Database in South-East Asia – South-East Asia is projected to be a huge emerging market in the coming year/ decades as the region is expected to contribute up to 70% of the world’s new consumer population with tech-savvy millennial and Gen Z consumers expected to make up 75% of the region’s economy by 2030. Data released by Google and Singapore’s sovereign fund Temasek during the “business SEA” event in May 2016 in Singapore also suggested that Southeast Asia is the world’s fastest-growing internet region with a current user base of 260 million with it expected to…

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Hiring an effective sales team isn’t easy at the best of times, but it’s even harder when in-person meetings can be impossible to arrange and the entire process needs to happen remotely due to the coronavirus pandemic. In times of economic uncertainty, a good sales team is more essential than ever. Fortunately, if you need to hire more sales staff or expand sales operations in the coming months, there are still plenty of ways to connect with high-quality candidates. If you want to build a sales team that can take your company to new heights in the coming year, here…

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Top Marketing Strategies New Business Owners Should Consider – Are you concerned about how to best spend your marketing time and money? Too many marketing budgets can balloon out of control. And as a small business, you need to be more strategic with how and where you spend your money. If this sounds like you then you’re in the right place. We’ll break down the top marketing strategies and show you exactly where you should focus your time and money. So keep reading to get the best strategic advice for building your business. 1. Email Marketing One of the best…

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Digital marketing may seem simple on the surface. But when you go deep, you’ll find many jargon-heavy sub-categories. One such sub-category is Account based marketing or ABM. In ABM, you craft sales and marketing messages for specific accounts. Thus, this takes personalization to a whole new level. In this article, you’ll learn about the best strategies to run a successful account-based marketing campaign. Moreover, The sprint retrospective template is usually designed for the Scrum team to run effective individual sprint retrospectives. Many teams will do it immediately after the sprint review. How Account-Based Marketing Works? Account-based marketing is a growth-focused…

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As the world begins to return to normal, it’s finally time to start that business you dreamed up during lockdown. For any entrepreneur, there are a great deal of steps to keep in mind before the big opening day. But you’re not just any entrepreneur; you’re part of a generation of individuals at the beginning of their career who has to account for the social hardships brought by COVID-19. The week of a company’s launch is usually an important indicator of what works and what doesn’t.  “Under normal circumstances, filing last-minute paperwork, getting the business or storefront presentable, and hiring…

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Advertising and the way companies buy and sell ad space has changed a lot over the years. It used to be a long and drawn-out process to negotiate ad space and sign contracts. However, with the help of Demand-Side Platforms (DSP) and Supply-Side Platforms (SSP), the way ads are run is now totally different. Let’s take a look at demand-side platforms and how they work. What is a Demand-Side Platform? There are now many avenues for advertising and knowing what each publisher has available can be tricky. With demand-side publishing, companies can go to one marketplace and see what ad…

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In the ever-changing world of healthcare technology, new devices and technology (samd) are revolutionizing the way healthcare works. Two hundred years ago, the stethoscope was invented and doctors no longer had to put their ears to a patient’s chest. In many of our lifetimes, we have seen all kinds of advancements, from artificial hearts to artificial intelligence. Software development (SD) has played a key role in healthcare innovation throughout the years. Software has allowed medical equipment and devices are more effective and efficient thanks to new and more powerful software. Thanks to software, data can be used in ways that…

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The modern data cataloging has introduced many good features like data patterning, data masking, etc. All these extra new features added advantage to the business operations and functioning. In addition, Customer Onboarding template is an umbrella term that’s frequently used to define the whole process users go through when they begin their voyage as customers of your service. The onboarding experience can determine the ongoing relationship your customer has with the product. Let’s check out the data catalog features one by one: Data Catalog Features: 1. Data catalogues make it easier for your analysts to browse, understand and trust the…

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Finding a moving company is quite a stressful thing to do because it is difficult to compare the numerous mover’s options and to pick the best one. There are also a lot of scammers present out there who pretends to be genuine movers and the sad part is that it has become complex for the clients to distinguish between the real and fake and sometimes they end up paying scammers to get their job done and then regret their decision later. If you are wondering what to check to find the best state to state moving companies, you have come…

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Nothing extends the reach of a company and its product range quite like a brochure does. What else, other than a glossy compendium of visual evidence,can inform your potential customer base about what you do in such a clear and exciting manner? Of course, it’s 2020, and so that means the majority of businesses are using branding services to create brochures in an online capacity, via a series of mail links and URL shares. In saying this, however, many people have the agency develop both online and print versions to render a physical brochure as well. After all, nothing compares…

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