Ebooks are becoming very popular nowadays. They are easy to carry around as you can have them on your laptops, computers, mobiles or any other electronic device. Another amazing thing about ebooks is that you can easily share them with your friends and family. You can bookmark or save a certain part of the book or a quote. All of these factors have contributed to the rising demand for ebooks. If you plan to write an ebook, then you need to make sure that you are catering to all their demands. It includes so much more than just great content.…
Author: marketing2business
How to Eliminate IT Downtime When Moving an Office – Have you ever considered what a disruption in your IT services costs your business? According to a study conducted by Gartner, network downtime costs the average company $5,600 every minute they’re dark. That’s $336,000 every hour, or a whopping $2.8 million for a standard workday! With numbers like that threatening your cash flow, you’ll want to do everything you can to minimize outages that result from your move. But how can you keep your IT department running while you pack up and relocate? It’s not as difficult as you might…
You might be inclined to believe that rising life expectancies have been a positive thing. They have been good in many ways. However, it has also created some financial challenges, particularly for people planning to retire. The existing Social Security system was not setup for people to live as long as they are. Payments have been reduced to account for rising life expectancies. The retirement age has also been increased. This means that we need to come up with alternative ways to make sure seniors can make ends meet in their Golden Years. According to most financial experts, if citizens…
Why You Should Invest In Your Employees – Finding good, hardworking, honest, and loyal employees can be hard, so once you have found them, you don’t want to lose them, so business owners need to think about what they are going to do to keep them, and most importantly, keep them happy. Your business depends on employees, and if they jump ship and move, perhaps to a competitor, how would you replace them, and how much would it cost? If you are happy with your current workforce, then you need to make it known to them that you value and…
For businesses both large and small, security, staff safety and premises management are all key for securing and maintaining business success. Both digital and physical attacks and be detrimental from both a business finances standpoint and a reputation standpoint, potentially leading to a hugely devalued brand or worse, business collapse and bankruptcy. To this end, maintaining a high level of business security should be top of the priority list for all organisations. In this quick guide, we are going to walk through three slightly less common security measures that modern companies can use to secure their assets, brand and reputation.…
How To Convert Word to PDF on Your iPad? – There are many reasons that you may want to convert a document from word to PDF: Ease of sending, make sure the document can’t be edited, or add security features to the file. This is not a terribly difficult thing to do, thanks to an array of apps, websites, and programs like Adobe Acrobat. However, when it comes to doing the same on your iPad, the process can get more complicated. Thankfully, there are ways to make the conversion without driving yourself insane or paying for access to an expensive…
Video content has become more and more popular and with good reason. Videos allow you to tell a story, showcase your products or services, and engage more followers. Plus, video content is effective. Ninety percent of video consumers say that product videos help them make a decision. Videos have a wider reach than photos, and including a video in an email increases the click-through rate by 200-300 percent. It’s time to start incorporating more videos into your SEO (Search Engine Optimization) strategy. Here’s what you can do. Use videos to increase your site’s traffic & your social media presence. Engaging videos can…
The Steps to Becoming an Entrepreneur – So, you want to be your own boss. You’re not alone. Studies show that there are more than 582 million people who are starting or already running their own business. How do you stand out among the masses and be successful as an entrepreneur? Building your own brand can be overwhelming, but this article can help. Here are the steps to becoming an entrepreneur that you should know. Determine Your Market The first step in becoming an entrepreneur is to determine which field you’ll be playing in. Today, you can create a product…
Tips for Developing Eye Catching Advertisements – A lot of people are foolishly under the impression that print advertising is dead. A consumer is more likely to give undivided attention to a print ad over a digital one that is thrown at them through email or social media. There are a lot of distractions with digital advertising. Local advertisements, on the other hand, can give you more bang for your buck if you do them correctly. The last thing you want is for your print marketing efforts to go unnoticed. What are the best advertising ideas? Keep reading to learn…
Why Marketing Is Important For Online Games – Digital marketing is an important thing even in the gaming industry. We all know that the gaming industry creates digital products like https://20bet.com/ where users can play and earn at the same time, thus it is fairly simple to use various digital marketing methods in this industry. You may reach digital users through various digital mediums accessible out there. The gaming industry is now undergoing a few swift changes, so the marketing industry has to stay up constantly and fine-tuning various marketing tactics. Now, let us have a close look at what…