Thank you for your interest in writing for Marketing2Business.com blogs. We always welcome people with fresh perspective who want to share their knowledge with our audience. Please, take a look at our brief instructions on what type of content we accept for our blog.
The following guidelines will give you all the information necessary about the guest content that we publish on our blog. Please review them carefully before submitting.
Authenticity is very important and one of the most important requirements on this list. The required minimum word count is 1000 words. If you are referencing other sources, make sure to properly credit them in the post. Avoid being too general like “a lot of researches have shown…”. Readers need authentic evidence, even if they do not click on the source link. After the content is ready, ensure that it is 93%+ original on copyscape or other checking tools.
Articles need to be written in small, short paragraphs, 4-5 lines at max per paragraph. Use simple sentences. Minimize the usage of complex words and phrases and make the content easy to understand. Each sentence should not be longer than 25 words. Avoid using irrelevant sentences. Each sentence has to represent a value to the reader. If you see that a sentence is doing nothing but adding word count, just delete.
Before writing the content, make sure to familiarize yourself with our buyer person’s, their goals and challenges. When writing the content keep those goals and challenges in mind so you can make the content relevant to our target audience.
Use at least one image, that is relevant to the content and credits the source appropriately. You can use sites like unsplash where you can find high-quality, royalty-free images. Using images in the content is welcome as long as they are relevant. Also, add alt texts for the pictures. This is very important for the SEO.
Put appropriate links to sources that will help the reader get more information about the topic if needed. But make sure the links are appropriate, working and don’t lead to competitor sites. You can use no more than 3 outbound links. At least one relevant inbound link to our other sources is required.
For more in depth information about our tone of voice, headlines and other info that will make your job easier, please refer to our tone of voice document.
Also don’t forget to send a photo of you, a short bio and a link or an email that you’d want to be shown in the author section.
That’s it. If you are ready to share your content with us,
Feel free to contact us.