A Investment project is a set of coordinated and interrelated activities that try to fulfill a specific purpose. In general, a period and a budget for the fulfillment of this purpose is recognized, which is why it is a concept very similar to a plan or program.
An investment, on the other hand, is the placement of capital to obtain a future profit. This means that, when investing, an immediate benefit is resigned to an unlikely one.
An investment project, therefore, is a proposal for action that, based on the use of available resources, considers it possible to obtain profits. These benefits, which are not safe, can be achieved in the short, medium, or long term.
Every investment project includes the collection and evaluation of the factors that directly influence the supply and demand of a product. This is called a market study and determines which market segment the project will focus on and the quantity of product that is expected to be marketed.
The investment project, in short, is a plan to which capital and material, human and technical inputs are assigned. Its objective is to generate an economic return at a certain term. For this, it will be necessary to immobilize long-term resources.
The stages of the investment project involve the identification of an idea, a market study, the decision to invest, the administration of the investment, and the evaluation of the results. Different specialists usually evaluate the project itself.
It should be noted that in a work team you can clearly distinguish between the creative department and the directorial department and that your communication must be clear and constructive to achieve objectives that satisfy everyone; the most common is that the final product differs considerably from its initial conception, given the results of the four studies just detailed, for which it is necessary to keep alive the spirit of the creatives, at the same time they are asked for modifications that make their profitable and safe ideas projects.