Facebook Twitter Instagram
    Facebook Twitter Instagram
    Marketing2BusinessMarketing2Business
    • Definitions
    • Marketing
    • Business
    • SEO
    • Digital Agencies
    • Advertisement
    Marketing2BusinessMarketing2Business
    Home » Business » How to Choose the Best B2B Commerce Platform
    Business

    How to Choose the Best B2B Commerce Platform

    marketing2businessBy marketing2businessApril 25, 2022Updated:April 25, 2022No Comments5 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    How to Choose the Best B2B Commerce Platform
    Share
    Facebook Twitter LinkedIn WhatsApp Pinterest Email

    The b2b ecommerce platform, also known as e-biz, has been on the rise for the last couple of years. Experts agree that the B2B platform will grow twice as much as the B2C platform in the coming years. This platform allows businesses to exchange information, products, and services. Through this e-commerce platform, your business will do exceptionally well in the digital world. However, for you to reap benefits from the e-biz platform, you need to choose the right b2b platform for your business.

    Table of Contents

    • Benefits of the B2B platform
    • What to look for in a B2B platform
    • Types of B2B platforms
    • Conclusion

    Benefits of the B2B platform

    As discussed earlier, the b2b ecommerce platform has many benefits to your business. First, it offers an easier way of reaching your potential customers. However, it would help if you had web pages that describe your business as a whole. The web pages need to pinpoint several issues, such as what your organization involves, which will increase your sales and business opportunities. If you want to reach out to new B2B clients, you might as well use the public-facing catalogs.

    Benefits of the B2B platform

    The B2B platform also brings about transparency, streamlining, and efficiency in a business. This, in turn, will increase customer efficiency such that you can merge ordering through the enterprise resource planning software, and this reduces the delay time between dispatch and ordering. You can also reduce the mistakes in the ordering process and order fulfillment in relation to stock counts.

    B2B also provides great leeway for the management of suppliers and customers. Through the e-commerce platform, your clients have a custom-made portal that displays their browsing history, personal details, tracking data, and wish and shopping list. As such, customers have more control over their purchasing process, and they do not need to keep making phone calls when they need to buy something or confirm a process. You will also be able to manage your suppliers by taking into account how much inventory you have.

    What to look for in a B2B platform

    In the b2b ecommerce world, there are different types of e-biz platforms. For each of these platforms has its share of pros and cons, and you need to study them carefully to understand which platform would blend well with your business. However, for you to get the best b2b platform for your business, you need to consider the following:

    1. Responsive design

    Since the B2B buyers shop on different devices such as mobile phones, PCs, and tablets, your content needs to be accessible through all these devices. This makes it easy for the client to check prices, research the products, and make prompt purchases.

    2. Ability to provide self-service

    When you are choosing a B2B platform, it should be able to cater to your customers’ needs by allowing them to find important information within a short time. The platform should also allow them to solve problems and solely manage their accounts. Your clients need to have easy access to details such as order tracking, shipping information, and approvals.

    3. Customer-specific pricing

    The B2B platform is unique from B2C because it allows customer-specific pricing and product catalog features. Thus, a B2B platform needs to give you the chance to list different prices for your clients.

    4. Different payment methods

    Another major difference between the B2B and B2C platform is the payment methods. Most B2B enterprises ship larger and more expensive products. Thus, the platform needs to have a capable monitoring system and flexible payment options. In terms of flexibility, the platform needs to allow payment of one or more invoices or even partial payments.

    5. Product catalog management system

    B2B merchants find product catalog management extremely challenging. This is because B2B deals with many product catalogs, making it difficult for merchants to organize and list products on your website for your clients to view. Therefore, when choosing a b2b e-commerce platform, you need to make sure to handle complex product catalogs. Sometimes, to help with the challenges that come with product catalog management, you need to invest in Product Information Management.

    Types of B2B platforms

    There are different types of e-commerce platforms, such as:

    • SaaS e-commerce: Software as a Service allows software licensing on a subscription basis. This ecommerce platform is also popularly known as a web-based or hosted platform. A third party hosts and maintains the software in the cloud, and you can access the software on a web browser after subscription.
    • Open-source e-commerce: This B2B platform is available to users who can view, change, and distribute the source code, which in turn benefits your business. This software gives end-users the benefit of heavy customization.
    • Out-of-the-box: This B2B platform is useful for beginners who are aspiring to start their site. It gives them an idea of how they can build their websites using templates.

    Conclusion

    Although a B2B platform seems simple to start and run, it needs your full commitment. It would support if you dedicated your time and efforts to research and investment to gain your clients’ trust.

    Share. Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    marketing2business

    Related Posts

    Different Ways That Manufacturing Businesses Can Market Themselves

    January 20, 2023

    What is content personalisation, and how can you leverage it in your overarching strategy?

    January 12, 2023

    What is the Distinction between an ISA and a Savings Account in Singapore?

    January 10, 2023

    Shipping To Amazon FBA Rapid Express Freight And More

    January 3, 2023

    What Time Does McDonald’s Stop Serving Breakfast – 2022

    December 27, 2022

    BBC Business Market Data – Everything You Want To Know About It

    December 26, 2022
    Add A Comment

    Leave A Reply Cancel Reply

    Recent Post

    Things To Consider When Planning to Get An MBA Degree

    Education

    Things To Consider When Planning to Get An MBA Degree – Whether you are looking…

    Factors to Consider When Getting a Personal Loan

    January 23, 2023

    Different Ways That Manufacturing Businesses Can Market Themselves

    January 20, 2023

    Seven Ways That Going Back To School Can Boost Your Business Career

    January 19, 2023

    5 Promo Gifts Perfect for Restaurant Marketing Campaigns

    January 18, 2023

    Mistakes To Avoid When Choosing Training On Sexual Harassment

    January 16, 2023
    Popular Post

    Print Marketing Idea to Promote Your Small Business

    April 21, 2022

    Why Seek Help from an Immigration Lawyer?

    April 3, 2022

    How to make Salesforce Application Test-automation Simpler and Faster?

    September 21, 2022

    What is Net Profit? Some Examples to Increase Net profit.

    June 19, 2019

    3 Protective Measures to Amplify Business Safety and Security

    January 21, 2020

    Is There Any Room for Negative Messages in Digital Marketing?

    August 17, 2022

    What Is MozRank? – Difference Between Page Rank, and More

    April 20, 2022

    Webcasting vs. Broadcasting: Which is Best?

    June 2, 2021

    Four Alternative Business Options to Consider

    March 18, 2020

    What are Future Contracts? – definition, Features, and More

    April 27, 2020

    Subscribe to Updates

    Get the latest post from Marketing 2 Business about definitions, marketing, business, seo, digital agencies and advertisement.

    About Us
    About Us

    Marketing2business provides brand management solutions. We are committed to bringing ideas, inspiration, strategy, and tools to help our customers grow their business and achieve success.

    Recent Post

    Things To Consider When Planning to Get An MBA Degree

    January 26, 2023

    Factors to Consider When Getting a Personal Loan

    January 23, 2023

    Different Ways That Manufacturing Businesses Can Market Themselves

    January 20, 2023
    Random Post

    Print Marketing Idea to Promote Your Small Business

    April 21, 2022

    What Does SMS Mean? – Definition, Standards, and More

    April 26, 2022

    6 Best Practices To Make Your Facebook Ad More Engaging

    March 29, 2021
    Facebook Twitter Instagram
    • About Us
    • Blog
    • Contact Us
    • Advertisement
    • Privacy Policy
    © 2023 All Rights Reserved by Marketing 2 Business.

    Type above and press Enter to search. Press Esc to cancel.