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    Home » Definitions » WHAT IS INNOVATION? ITS SUCCESS AND IMPORTANCE
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    WHAT IS INNOVATION? ITS SUCCESS AND IMPORTANCE

    marketing2businessBy marketing2businessSeptember 3, 2020Updated:December 22, 2022No Comments4 Mins Read
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    Definition  of Innovation

    The term innovation the change that introduces a novelty or several in a field, context, or product.

    Increase Interest

    When someone innovates, they apply new ideas, products, concepts, services, and practices to a particular issue, activity, or business. That is to say, as it is intending to be useful for increasing it’s productivity and potential users or consumers’ interest. They are more attracted to purchase those products.

    Turn Innovation Into Success

    An essential condition of innovation is its successful application at a commercial level. Because it not only worth inventing something but also the highlight will be to introduce it satisfactorily.

    Impact On The Market

    Results, people know what would be the first instance that leads to you can enjoy the creation in question.

    Require Perfect Analysation

    Besides, innovation will require its owner awareness and balance. As transporting ideas from the imaginary or fictitious field to that of realizations or implementations need more courage.

    Change involves a series of practices considered new, in a particular way, according to the system that adopts them.

    How do ideas arise?

    By novelties, new ideas need an origin, and usually, background.

    The background includes the research, development, competition, seminars, exhibitions, fairs, customer, employee. As these, all can become some time in suppliers of new ideas generating inputs for the innovation process.

    A process that goes through several phases

    Business Innovation

    In the case of business, the innovation process goes the idea, the viability test to the commercialization product in question.

    The ideas that any actor proposes in the method mentioned above should be related to developing or improving a new service or product.

    To specify all the stages that include innovation, we must rely on the method popularly known as project management.

    Innovation requires teamwork, brilliant minds, and resources, in addition to the creative mind, partnership, among others. It depends on a series of variables such as investments, business policies, the dedication of resources.

    Which will allow and help promote all possible forms of innovation:

    Educating to improve quality

    Promoting the mobility of researchers

    Further exploiting the internal market

    Standardization

    Transnational cooperation And also Develop regional strategies.

    Innovators

    Moreover, the person or association, the organization that introduces these changes or transformations that mark is popularly called an innovator

    The Importance Of Innovation

    In all the orders of life and the diverse scopes, it is possible to put the innovation into practice. And it is also essential to be done at some point. On the other hand, the changes and improvements lead to making space grow, a field, or a person, among others.

    That is to say, the innovation we must make clear that it will never involve a step backward in something involution. Meanwhile, the contrary, change means improving and growing in some aspect or sense. It will always be very welcome wherever it is.

    Conservatism, The Other Side

    On the sidewalk opposite innovation are conservatism, the continuity of existing structures, and defense of traditional values ​​above all else. This position does not accept in any way the change that innovation can impose in some aspects.

    And even more, you will feel uncomfortable with it, and you will not know how to go through it. Of course, faced with these two opposing positions, we will find defenders and promoters . on one side, Conservatives will be in favor of not introducing new features that leads to no permanent and traditional development of something. While on the other side, innovators will promote it.

    The innovator somehow likes to break with the established molds and with the classic. He bets on the originality and the novelty that the transformations suppose.

    But of course, conservatives are scared, and without a doubt,  they have a considerable amount of fear of change, of not being able to adapt accordingly.

     

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